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PAID MEDIA SPECIALIST (REMOTE/USA) - GDM (GRAY MEDIA GROUP)

  2026-01-22     Gray Television     all cities,AK  
Description:

Why consider this job opportunity

  • Salary up to $95,000/yr
  • Comprehensive benefits package, including medical, dental, and vision coverage
  • Paid parental leave and adoption benefits
  • Opportunity for career advancement and growth within the organization
  • Supportive and collaborative work environment
  • Focus on work?life balance with paid time off

What to Expect (Job Responsibilities)
  • Build, manage, and optimize paid search campaigns across Google Ads, Microsoft Ads, and other platforms
  • Conduct keyword research, competitive analysis, and audience targeting to support campaign strategy
  • Analyze data to optimize bidding, targeting, and ad relevance
  • Communicate performance insights and actionable recommendations to internal teams
  • Monitor campaign pacing, delivery, and KPIs daily

What is Required (Qualifications)
  • 3+ years of hands?on experience managing paid search campaigns
  • Proficiency with Google Ads, Microsoft Ads, Google Analytics, and keyword tools
  • Strong understanding of bidding strategies, tracking, attribution, and optimization tactics
  • Excellent analytical skills with the ability to interpret data and present insights clearly
  • Strong written and verbal communication skills

How to Stand Out (Preferred Qualifications)
  • Google Ads certifications
  • Experience working within an agency environment
  • Familiarity with paid social or programmatic advertising
  • Familiarity with Google Tag Manager
  • Hands?on experience in managing monthly campaign budgets from $1k to $50k+

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We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top?tier employer.

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