Job Details

Overview

Account Strategist, LinkedIn Advertising (Remote US). Abe is a specialized consultancy focused exclusively on social media advertising. We are a hub for innovative strategies, helping clients leverage the full power of LinkedIn, Meta and more to reach, engage, and convert theirtarget audiences. This role reports to the Associate Director and is a crucial part of the social media team. You will work directly with mid-market and enterprise clients, communicating results, creating custom strategies, and executing Paid Media deliverables.

Responsibilities

• Oversee and lead a collection of Social Media accounts
• Serve as direct support to client contacts
• Weekly communication with vendors or operational partners to ensure alignment on tasks, quality, and improvements
• Build strategies for clients each quarter
• Create, maintain, and optimize budgets for paid media campaigns
• Deeply understand client positioning and unique value propositions
• Confirm lead routing is accurate within a CRM
• Be accountable for personal productivity and utilization
• Work with the Associate Director to ensure internal and client goals are achieved
• Understand the value of Programmatic campaigns
• Drive cross-sells, upsells and referrals via client relationships and professional network
• Execute and optimize advertising campaigns within LinkedIn including ad copywriting, TAM development, and targeting to maximize ROI

What You Offer

• 2+ years experience at a performance/digital marketing agency, with hands-on experience supporting B2B clients
• Deep expertise across paid social advertising campaigns, specifically LinkedIn Ads
• Understanding of LinkedIn Ad Units such as conversation ads, document ads, CTV and more
• Proficiency with advertising platforms and tools such as LinkedIn Campaign Manager, Zoominfo, 6Sense
• Strong understanding of Paid principles, including keyword research, ad copywriting, bid management, and campaign optimization
• Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to drive decisions
• Ability to drive results and measure via OCT
• Experience with audience segmentation by tier, job title, etc.
• Proven success with mid-market or enterprise accounts
• Ability to translate strategy into clear stories with data
• Curious and problem-solving mindset; keeps up with industry trends
• Ability to manage multiple projects simultaneously
• Focused on quality and maintaining integrity in advertising
• Willingness to travel to visit clients approximately once per year, as needed

What Success Looks Like

• Demonstrate core values in every interaction
• Effectively manage approximately five mid-tier and enterprise accounts
• Meet and exceed department KPIs, including client growth and goal attainment; core KPIs include NSMs and Client Satisfaction scores
• Build client trust and renewals through strong relationships
• Cross-sell services aligned with client goals
• Clearly communicate results with client contacts and executives
• Make strong strategic decisions for accounts

Benefits

• Base salary range for this role in the United States is $70,000$80,000 USD with potential for bonus eligibility. Exact salary varies by compensation practices, skills, and experience.
• Medical, dental, vision plans, disability, and life insurance for you and your family
• Employer-paid plan for you; partial employer contribution for dependents
• Benefits to support the whole person: mental health resources, fitness and well-being programs
• Time Off: Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge, Paid Parental Leave
• Traditional and Roth 401(k) with a 3% company match
• Annual bonus based on tenure

Work Environment

As a remote-first company, youll be able to work from anywhere in the US, with optional offices. For some roles, global opportunities may be available where we have established businesses with required work authorization. This role can operate 100% virtually from your home office. Collaboration primarily via Zoom and Slack. You will need a reliable internet connection and a professional background. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.